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Breast Augmentation New York City

Breast augmentation or augmentation mammoplasty is a surgical procedure to increase both the volume and projection of bilateral breasts, especially for ladies who have naturally small breasts or deflated breasts after breastfeeding. This is typically done through the use of breast implants.

Breast Augmentation

Conveniently located to Serve New York City

A message from NYC breast augmentation expert, Dr. William Lao:

Breast Augmentation has become one of my favorite plastic surgery procedures to perform. Not only is it a procedure that gives women more confidence, it's one that I confidently carry out, knowing that every surgery performed is some of my finest work. Since I began practicing, I've successfully completed hundreds of breast augmentation surgeries. My office in New York City is a top of the line facility with a chic design and passionate staff. We're here to answer any questions and guide our patients through the beautiful journey. I'm confident that with my experience and technique I'll be able to achieve the desired look that many women seek out. I look forward to meeting you!



  • Time: 1-2 hours
  • General Anesthesia


  • Ambulate the night of surgery
  • Shower 2 days after surgery
  • 3 to 5 days off work


  • 6 weeks from heavy lifting and swimming



We understand the value of face to face conversations. Please contact us and we're happy to walk you through the procedure in person.

Make an appointment


  • Breast augmentation before and after results with silicone implants as performed by New York City plastic surgeon Dr. William Lao

    L, 32, AsianL is petite and always had been flat chested. Her breasts also sit low on her chest wall. She also expressed difficulty in wearing more feminine clothes. Due to the likelihood of scarring in Asian people and her preference not to have any visible scar from the frontal view, transaxillary endoscopic breast augmentation was done.


    *Individual results may vary.
  • Breast implants before and after results as performed by New York City plastic surgeon Dr. William Lao

    S, 18, CaucasianS is an 18 year old young lady who came to seek help for breast augmentation. For her entire high school years, she felt embarrassed with her breast size and shape. After consultation with mom and her, with the goal of releasing her tuberous breast balancing with a well hidden scar in mind, periareolar breast augmentation was performed.


    *Individual results may vary.
  • Breast augmentation before and after results as performed by New York City plastic surgeon Dr. William Lao

    M, 35, AsianM is a 35 year old Asian lady who is the mother of one child. She desired large breasts because of deflation after breast feeding. She also at the same time wanted her nipple reduced in size because she did not like the enlarged and aged look. After discussion, transaxillary breast augmentation was done and using minimal incision technique her nipples were reduced at the same time both in width and height.


    *Individual results may vary.
  • Breast augmentation before and after results as performed by New York City plastic surgeon Dr. William Lao

    M, 46, SwedishM is a very beautiful lady from Sweden who used to work as a fashion model in Manhattan. She now is a full time housewife. She came to clinic with desire to restore the volume and shape of the breasts she once had. Because she is about 6 feet (183 cm) tall and has a wide shoulder, she would like at least a D cup size for her breasts.


    *Individual results may vary.
  • Breast augmentation before and after results as performed by New York City plastic surgeon Dr. William Lao

    M, 35, HispanicM is a social worker in the hospital. She came for breast augmentation and she wanted the least visible scar possible. After discussion, augmentation through her areola was done to give her a desired C cup.


    *Individual results may vary.
  • Breast augmentation before and after results as performed by New York City plastic surgeon Dr. William Lao

    B, 33, HispanicB is a mother of one child. She came to clinic for breast augmentation consult. She had an irregular scar on her right medial chest from radiation in childhood so she was afraid another incision would scar the same way. After discussion, transaxillary breast augmentation was done to avoid any visible scar on the breast and chest.


    *Individual results may vary.
  • Breast augmentation before and after results as performed by New York City plastic surgeon Dr. William Lao

    D, 30, African AmericanD always wanted bigger breasts since young. She was very flat chested and underwent a breast augmentation one year ago. She now wants to upgrade from a B cup to a C cup. Implant exchange was done through her old incision and she was happy with size afterwards.


    *Individual results may vary.
  • Breast augmentation before and after results as performed by New York City plastic surgeon Dr. William Lao

    D, 40, IndianD had two kids and since then she felt her breasts had been deflated. She was proud of her natural double D breast when she was young and would like to return to her youthful look. Notice the difference in terms of filling her deflated upper pole of the breast and also the lifting effect for the nipple position after breast augmentation.


    *Individual results may vary.


Women don't have control over the development of their breasts. In many cases, the natural size of a woman’s breasts does not satisfy her aesthetic needs. In these instances, a breast augmentation can be the perfect solution.

Dr. William Lao is a top plastic surgeon specializing in breast augmentation surgery in NYC.


Usually, two age groups of ladies desire breast augmentation. The first group includes ladies in their 20s/30s who have been bothered by the small-breasted appearance since young, while the older age group usually consists of mothers with deflated breasts from previous breastfeeding and other changes as a result of pregnancy.

For young ladies with small breasts are often self-conscious about their appearance and constantly feel embarrassed when they go to the beach or wear lighter clothes during the summertime. Breast augmentation offers a way for them to have breasts that better fit their ideal body.

Most moms just want to restore the youthful look they used to have before childbirth. They want to regain the projection of nipples and restore the volume lost. The implants add volume back to the breasts and improve the shape of the breasts, which gives them a more attractive appearance.

In some severe congenital cases, complete absence or presence of very small breasts can cause social distress in school and work. These kinds of congenital problems are no longer cosmetic in nature but often considered a type of body reconstruction. Breast augmentation procedures can restore their confidence and improve their own body image.

Another common reason across all age groups in New York is that many ladies hope they can now wear a nice summer dress without a bra to push up their breasts anymore.


There are many ways to perform breast augmentation. The filling materials nowadays are autologous fat, saline or silicone implants. There are advantages and disadvantages for either material. The most common implant option is silicone because it has a more natural consistency. For implant-based augmentation, there are usually three incisions to choose from including incisions through the axilla (also known as a transaxillary breast augmentation), under the breast, or around the areola-skin border. The implant placement can be either above the Pectoralis Major muscle or below it. There are also indications for anatomical (tear-dropped shaped) implants to improve the aesthetics of specific breast types. Most implants can be placed under direct vision but when using the axillary approach it is best done with the aid of an endoscope.

The best breast augmentation is one with a natural shape, volume, and a well-hidden scar. The nipple should be at the point of maximal projection with a gentle breast slope in the upper pole and a curved lower pole when viewed from the side.

During your initial consultation with Dr. Lao at his New York office, he will ask about the specific issues you have with the size and appearance of your breasts. He will also ask about the kind of results you are looking to attain through surgery. This information will help Dr. Lao determine which techniques and materials to use for your breast augmentation.


For patients who want to avoid any chance of having noticeable post-surgical marks on or around their breasts, endoscopic breast augmentation through the axilla is an option. This unique approach utilizes a tiny incision made around the top of the armpit as the insertion point for the breast implant.

Making the incision along the natural creases of the armpit will help to reduce the visibility of any post-surgical marks. An endoscope is used prior to the insertion of the implant to allow Dr. Lao to precisely move any tissue and create a pocket where the breast implant will be placed.

This approach can be used for both saline and silicone implants. Dr. Lao will use the information gathered during your initial consultation to determine if you are a good candidate for endoscopic breast augmentation through the axilla, as there are some factors that need to be considered.


After your procedure, you will need to wear a special surgical bra that will provide support and protection during the initial part of your recovery. You may experience swelling, bruising, pain, and general discomfort during the early stages of your recovery. Medication can be provided to help manage any pain or discomfort.

Most patients take around a week off of work to allow their bodies to heal. It will take around two to three weeks before normal activities can be resumed. Heavy lifting and other strenuous activities will need to be avoided for around four to six weeks.

It may take between six to eight weeks for the swelling to fully ameliorate and for your full results to appear. There may be a feeling of stiffness in the area, and the breasts may feel sensitive for a short time during the initial recovery, but these issues should not be a concern. If you do experience anything concerning, be sure to schedule an appointment with your doctor.


Please make an appointment to see Dr. Lao in his Manhattan office. After the consultation, we will be able to provide an accurate price on a breast augmentation surgery in NYC.


Providing our patients with personalized results that look natural and beautiful is our goal. Dr. Lao specializes in breast augmentation in Manhattan. If you are unhappy with the size and appearance of your breasts and you believe breast implants can help you reach your aesthetic goals, contact our office in New York City to schedule a consultation.


Implant Placement

Breast anatomy prior to breast augmentation

Normal Breast Anatomy with Breast Gland on top of Chest Muscle

Subglandural breast implant placement for breast augmentation procedure

Subglandular Placement: Implant above Chest Muscle

Submuscular breast implant placement for breast augmentation procedure

Submuscular Placement: Implant below Chest Muscle

Incision Placement

Breast implants can be inserted through the armpit (Transaxillary Breast Augmentation), hiding the breast augmentation incision, under the breast, or through the areola

Incision Hidden in the Armpit

Breast implants can be inserted through the areola, hiding the breast augmentation incision

Incision Hidden around the Areola

Breast implants can be inserted through the inferior breast fold, hiding the breast augmentation incision

Incision Hidden under the Inferior Breast Fold


S, 30, Middle Eastern, New York, USA

"Your professional yet down to earth personality makes you so unique and genuine. You always make time for me in your busy schedule and I so appreciate it. I was extremely happy with my results that I went back for more contouring. You made me feel so comfortable and walked me through it all. The fact that you were so attentive made my journey with surgery very pleasant. I would do it all again with your support. I am very grateful for everything you and the staff did for me and it will always be treasured."

M, 35, African American, New York, USA

"Dr. Lao made me feel comfortable from day one. He was knowledgeable, confident and most importantly honest. He was always available to answer any questions I had. I am very happy with the outcome of my results and have recommended him to family and friends. I would definitely go back to Dr.Lao for future procedures."

Your Breast Augmentation procedure will be performed by Dr. Willam Lao in New York.


Every surgical procedure and aesthetic treatment we offer is specifically tailored to satisfy the unique needs of the individual. When you come in for a consultation with plastic surgeon Dr. Lao, he can find the perfect aesthetic approach that provides you with your ideal results.


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    905 Fifth Avenue, New York, New York 10021
    Consultations Tuesday/Thursday 1 - 5 PM

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